What are the different tools and tactics you could use in an online campaign? Here are some examples, but can you suggest others? Or add your favourite examples of where a campaign has used these tactics under any of these headings? Please include urls where possible, and as much info as possible, eg name of campaign, dates, organisation.
- Petition - Email your elected representative - Email candidates for elections - Email business or corporation - Organise joint lobby of an elected representative - Organise joint action against corporate eg attend shareholder meeting, - Donate money - Organise voluntary action - Use web to support offline fundraising events eg justgiving, bmycharity - Use web to coordinate mass action or direct action - Use web to organise home or community events - Run event within community - Tell your friends about the campaign - Viral videos - SMS - Competitions - Remixes/mashups - Letters to editors - Download resources to identify yourself with a campaign online eg blog buttons, logos, wallpapers, facebook applications - Download resources to identify yourself with a campaign offline eg posters - Buy merchandise - tshirts, bags, badges/buttons, mugs
Previous:
Privacy and security issues
