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eCampaigning Tool

  
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eCampaigning Tool for Plone

The eCampaigning Tool enables best practice eActions: petitions, letters to political or business leaders, etc.

Overview

The eCampaigning Tool enables best practice eActions. It was designed based on years of e-campaigning hands-on expertise of what works best as demonstrated through extensive split-testing and analysis.

Successful eActions require good messaging, timing, creativity, planning, etc. If you have those in place, the eCampaigning Tool can help you get the most from campaigning online. To help you, extensive documentation provides guidance on how to use the eCampaigning Tool.

Features

  • Creates petitions, letters to specific targets, sign-up forms and other form-based actions
  • End-to-end completion tracking so you know where each action supporter originated
  • High control over all parts of the action copy and design
  • Highly flexible action sequencing (aka Smart Steps)
  • Highly flexible messaging sequencing so every step, thank-you page and email can contain personalised messaging based on the supporter's origin and form selections
  • Built-in progress-bar to show how close the action is to its goal
  • Quick reporting on the number of eActions completed
  • eAction grouping so multiple editions of an action (e.g. in different languages, for different audiences) are related for unified reporting. Perfect for coalition, international and devolved campaigning
  • Optional public listing of the most recent people who have completed the action
  • Instant download of action supporters for each action edition or all editions
  • eActions in any language and script

Who uses it?

Status

  • Currently runs on Plone 2.5.x series
  • Suitable for production use (has been used in production since 2005)
  • Latest: version 0.2 release candidate
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Go Beyond Tools...

Tools are helpful. But to be great at eCampaigning you need more: strategy, tactics, skills, experience, analysis, etc..

FairSay's Training helps you at whatever level of experience you are.